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Good Design Awards ARCHIVE 2023 Transportation
XFORCE | 2023
  • XFORCE | 2023
  • XFORCE | 2023
  • XFORCE | 2023
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XFORCE | 2023

Designers: Mitsubishi Motors Design, Design Division, Mitsubishi Motors Corporation, Okazaki-city, Japan
Manufacturer: Mitsubishi Motors Corporation, Minato-ku, Tokyo, Japan

The new compact SUV “XFORCE” is launched into the ASEAN region as the core business area of Mitsubishi Motors. It features a powerful, authentic SUV design, practicality with various storage spaces, comfortability like a roomy living space, and safe and secure driving performance even on rough roads and flooded roads by heavy rain, and offers a comfortable and pleasant driving experience.

In line with the design concept of “SILKY & SOLID”, the Mitsubishi XFORCE combines a compact yet powerful and imposing aura of an SUV with a sleek surface that forms one continuous flow starting from the three-diamond emblem on the front and extending to the sides and rear. This gives it a stylish and sporty profile to match the cityscapes of the ASEAN region. In addition, with enhanced road handling on rough surfaces thanks to ample ground clearance and large-diameter wheels, the Mitsubishi XFORCE expresses both toughness and agility while featuring an authentic SUV styling that stands out in outdoor scenes.

At the front, the Dynamic Shield concept, which expresses both performance and protection, has evolved in line with the concept. The L-shaped headlight in the headlight unit's upper portion combines with the louver-like daytime running lights (DRL) below to light up in an iconic T-shape, which shows a sense of broadness. The sides of the body are composed of rich, muscular surfaces, with sculpted front and rear fender flares and character lines expressing the power and dynamism of an SUV. Like the front, the rear also features T-shaped tail lights to create a rear styling that accentuates wideness and stability.

The interior offers ease of operation and comfort, which are essential for an SUV. For the instrument panel, a horizontally themed design is adopted, making it easier to sense changes in the vehicle's posture when driving on rough surfaces while also improving forward visibility. Meanwhile, the dynamic design extending from the instrument panel to the door trim, along with a series of soft padding, gives a sense of enclosure and protection to create a secure and comfortable interior. The large, flat monolithic display, consolidates navigation, and infotainment, to provide the driver with a full experience. It offers a progressive design demanded in the ASEAN region and excellent SUV capability. This interior creates a feeling of driving excitement while achieving a secure, safe, and comfortable drive.

 

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